Ba Na Hills- from mountain top forgotten to must-visit destination of the world
"Since the Sun Group conglomerate awakened the mountainous region of Chua using state-of-the-art cable car technology in its inaugural opening on March 25, 2009, to this day, each year, Sun World Ba Na Hills has added many new features, making it so that each time visitors return, they feel like they are experiencing it for the first time. The slogan “Ba Na Hills – the path to fairyland” is passed down among the people of Da Nang, for 16 years since the first cable car line went into operation, still retaining its value. And Ba Na is now not only a favorite destination for domestic tourists but also become a world-class destination, establishing its own position on the world tourism map.
This tourist area has been awarded for five consecutive years by the World Travel Awards (WTA) with the title of “Leading Destination in Asia”, four consecutive years by WTA as the Leading Tourist Destination and the Leading Iconic Tourist Attraction for the Golden Bridge.
Sharingat the 10th anniversary of Sun World Ba Na Hills in 2018, Le Trung Chinh - then Vice Secretary of the municipal Party Committee, Vice Chairman of the Da Nang People's Committee (currently Vice Secretary of the municipal Party Committee, Chairman of the Da Nang People's Committee) stated: “Sun World Ba Na Hills is one of the clear evidences of the role of private economy in the development of Da Nang tourism in particular and Da Nang economy in general. We hope that in the near future, along with Sun World Ba Na Hills, Da Nang will have many more attractive destinations to keep tourists staying longer.”
And true to that expectation, Sun World Ba Na Hills is constantly innovating to bring visitors reasons to visit and revisit this place.
A constantly evolving Ba Na…
"From the first cable car line, the “fairyland” has added many new features with vibrant flower gardens, ancient European-style castles, daily bustling festivals and shows, a diverse culinary world, unique and high-class entertainment, and immersive experiences both day and night.
In 2018, Sun World Ba Na Hills also brought the name of Da Nang to the world, becoming a coveted destination for many international tourists since the legendary Golden Bridge was built.
Five years after the Covid-19 pandemic, despite the severe impact on tourism activities, this tourist area, considered the “leader” of Sun World – Vietnam’s leading entertainment and amusement brand, continues to innovate every day with new and high-class features and products, including the Time Gate, the Moon Palace, the Japanese Square, the Heaven and Earth Waterfall….
Not only does it bring a joyful daytime experience, Sun World Ba Na Hills also offers a vibrant and colorful nighttime world with the mysterious beauty of ancient castles, captivating evening parties, campfire programs with mesmerizing performances by professional dancers…
In 2024, Sun World Ba Na Hills continued to develop plans to bring new and high-class experiences to visitors with Ba Na Brew House – a craft beer brewery with a unique and innovative design offering high-quality craft beer production experiences with European standards for visitors, Pop Mart – a famous international toy brand, world-class shows featuring world-renowned artists or engaging festivals held throughout the year, ensuring visitors to Ba Na are always able to enjoy a myriad of exciting experiences…
Step into the year 2025, the tourist area atop Ba Na continues to bring to visitors new experiences thanks to a series of flower festivals running from the beginning of the year to the summer, with the Tulip Flower Festival, the Sky Flower Festival, the Rose Flower Festival… Recently, with a series of high-class shows just launched, Sun World Ba Na Hills is opening up to visitors a captivating artistic experience, highlighted by “After Glow” (Du am) – a cabaret-style show, described as the new “magnet” of Ba Na By Night.
It seems that, each time visiting Ba Na is a time tourists get to touch upon unexpected things full of interest.
People often say “A journey of a thousand miles begins with a single step”. But looking at the relentless efforts of Sun Group’s first tourism project, we understand that the glorious 18 years are just the beginning for Sun World Ba Na Hills to realize its “journey of a thousand miles”.